Back in August 2011, a Turlock film commission was formed by The Creation Lab owner, Michael Everett; with hopes of one day accommodating projects that most people think are only made in Hollywood. In conjunction with the Academy Awards last Sunday, and one day after Everett’s TID film “The Irrigationist” went public, Film Turlock held its first fundraiser called “Turlock Goes Hollywood.”
The Turlock Carnegie Arts Center was transformed into a Hollywood Red Carpet Gala.
The invite only event welcomed about 140 guests dressed in formal attire or Hollywood costume with huge letters out front spelling “HOLLYWOOD” and a red carpet entrance. Guests were interviewed on the red carpet, video recorded, and photographed by paparazzi as they made their way into the Carnegie building. Smith Chevrolet Cadillac sponsored the red carpet part of the event and had a brand new, classy Cadillac CTS-V parked by the entrance.
After walking down the red carpet, the long trail of a red dress worn by model Brittany Irish at the front door, attendees made their way through the Carnegie where they participated in a silent auction and then sat down to a formal dinner while viewing the Academy Awards. A live auction and raffle drawing concluded the fundraising efforts.
While the event seemed like a Hollywood A-list event, it was all designed and setup by a local Turlock company owned by Chris Irish, Event Extravagant Group.
The Turlock Goes Hollywood fundraiser was the idea of TUSD Superintendent Dr. Sonny Da Marto who is on the Film Turlock board and had attended such an event before. The red carpet fundraiser brought in an estimated $15,000 after expenses, according to Turlock Chamber CEO Sharon Silva/Film Turlock board member.
According to Everett, the money will be used for a website, promotional material, and a membership drive. The website will be created by Bruce Freeby, who also did the website for The PreZcotts. The PreZcotts brought in a Hollywood crew to film two music videos around Turlock in August of 2011. While Everett wouldn’t disclose the cost of the website, he said that it was a good deal.
“He gave us a real good deal and is already familiar with what we want to do,” said Everett.”That’s why we chose him.”
The promotional material will help with the membership drive which will be key to accommodating film makers when they need services while looking to film here in Turlock.
“We have to make it easy for them to find what they need,” explained Everett. “We want to have a list of everything that we have to offer here, even things people may not think could be used in a movie. The website should help do that.”
Film Turlock had been in the works for a year and a half until it was suddenly launched by Michael Everett, owner of The Creation Lab, when one of his recording artists, The PreZcotts, brought in a Hollywood crew to film two music videos around Turlock in August of 2011. Everett had been working in collaboration with Turlock Chamber of Commerce CEO Sharon Silva, Turlock Mayor John Lazar, and Turlock City Manager Roy Wasden, as he wanted the Commission to be a community effort.
Everett said that while Film Turlock is currently operating under the Turlock Chamber of Commerce, it will become its own entity once it establishes itself as a non-profit organization.
According to Everett, the Film Turlock Board is made up of “people who could make things happen” and includes: Sharon Silva (Turlock Chamber of Commerce CEO), Michael Everett (The Creation Lab), Brian Duggan (CSU Stanislaus Director of Learning Services), John Lazar (City of Turlock Mayor), Phaedra Norton (City of Turlock Attorney), Dr. Sonny H. Da Marto (TUSD Superintendent), Vito Chiesa (Stanislaus County District 2 Supervisor), Delyn Meyers (Alliance Work Net), Forrest White (Turlock City Councilman), DeeDee De’Adamo (Congressman Dennis Cardoza Senior Policy Advisor), Brian Sinclair (MJC Instructor), and Robin Swartz (Walnut Elementary Education Center Assistant Principal).
The mission of Film Turlock is to create a synergistic relationship between local businesses and government that will provide a total integration of opportunities in film and digital media in our community.
The vision is to stimulate economic development through increased employment and tax revenues created by hiring local crews and talent and using various goods and services supplied on location during productions.
The purpose of Film Turlock is to set Turlock apart as one of the premiere locations for film and digital entertainment productions and to ensure that filmmakers optimize their experience to the fullest.
For more information on Film Turlock or to be part of the effort, contact Michael Everett at The Creation Lab by emailing firstname.lastname@example.org or calling (209) 668-6770.
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